At Baseline, we are dedicated to providing professional, reliable, and fully remote bookkeeping services designed specifically for small businesses. Our team understands the unique challenges that business owners face, and we are passionate about supporting your growth every step of the way.
Monthly Bookkeeping
We handle your ongoing bookkeeping needs, ensuring your records are accurate, up-to-date, and ready whenever you need them.
Financial Clarity
Our streamlined processes and clear reporting give you a true picture of your business’s financial health.
Professional Guidance
We go beyond the numbers, offering proactive insights and expert advice to help you make confident decisions.
Our mission is to empower small business owners with accurate, timely, and insightful bookkeeping services, driven by the latest technology and modern accounting solutions. We help clients understand the financial health of their businesses so they can make informed decisions and achieve sustainable growth. Through professional support, secure digital tools, and a commitment to excellence, we strive to be a dependable and trustworthy partner in our clients’ success.
Our vision is to be the trusted financial backbone for small business owners, freeing them from the books so they can focus on building what they set out to build, backed by the clarity, accuracy, and expertise of a dedicated professional partner.
Brady Berend grew up in North Texas and earned his bachelor’s and master’s degrees in accounting from Midwestern State University in Wichita Falls, where he still lives. He then spent nearly a decade in public accounting working closely with business owners on their books and taxes. Along the way, he learned how businesses really work and built lasting relationships with the owners he served.
That experience became the foundation for Baseline: giving owners reliable records and real visibility into how their business is doing. Bookkeeping shouldn’t exist just to check a box at tax time. It should give you the clarity to make informed decisions.
Certified Bookkeeper
QuickBooks ProAdvisor
10+ Years in Public Accounting
BBA & MBA in Accounting
We specialize in supporting agencies where income depends on commissions, such as insurance, real estate, recruiting, and travel. Our team understands the complexities of tracking variable income, managing payouts, and handling industry-specific compliance requirements.
From legal and financial advisors to consultants, marketers, engineers, and healthcare professionals, we provide tailored bookkeeping solutions for service-based businesses. We streamline invoicing, expense tracking, and financial reporting, allowing you to focus on delivering value to your clients.
We work with contractors in fields such as electrical, plumbing, HVAC, roofing, carpentry, and landscaping. Our bookkeeping services help you track income and expenses, manage payroll, handle vendor payments, and maintain accurate records, so you can focus on delivering quality work and growing your business.
Real Financial Clarity
Clean, accurate books that turn into real insight so you can make decisions with confidence, not guesswork.
On-Time, Every Time
Consistent monthly reporting so you always know where your business stands, not just at tax time.
Direct Access, Real Answers
Skip the runaround. You work directly with an experienced bookkeeper who responds promptly and knows your numbers inside and out.
Let us handle your books so you can grow your business with a peace of mind.
Keeping accurate financial records is essential for your business’s success. Here’s why outsourcing your bookkeeping to a professional is the smart choice: